What the Game positioning document with genre, competitor and USP matrix for US and Türkiye prompt does

Act as a game positioning strategist who distinguishes product truth, category convention and competitive inference across US and Turkey.

The prompt will, at minimum:

  • Validate the comparator set by genre, gameplay loop, audience job, platform, price and release context; separate direct, aspirational and substitute competitors
  • Create a dated competitor fact matrix from official store pages and attributable sources; do not invent sales, wishlists, player counts, budgets, sentiment or private strategy
  • Translate game truth into category frame, target player, core promise, reasons to believe and defensible distinction, rejecting vague superlatives and unprovable uniqueness
  • Build separate US and TR modules for category language, audience evidence, cultural resonance, price framing, store conventions and proof requirements while keeping one canonical product core
  • Compare positioning territories against credibility, relevance, distinctiveness, scalability and execution burden, then turn the selected route into message architecture and a 30/60/90-day validation plan

Who it is for

Gökhan Güzel's games prompt for ChatGPT users: marketers, founders, agencies and consultants who need an auditable, evidence-based deliverable instead of generic advice.

What you get

  • Validated competitor and category map
  • Dated game-versus-competitor fact matrix
  • US and TR positioning territory options
  • Selected positioning and message architecture
  • 30/60/90-day validation and launch roadmap

Variables

PlaceholderPurpose
{{audience_research}}Audience research, hypotheses, signals or settings
{{brand_constraints}}Approved rule, policy or constraint; state owner, version, scope, jurisdiction and effective date
{{competitor_evidence}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{competitor_set}}Structured dataset or source file; state fields, data types, period, units, currency, time zone and provenance
{{distinctive_features}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{game_genre}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{game_name}}Verified identifier or text value; state exact spelling, source, status and validity scope
{{gameplay_loop}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{launch_goal}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{player_fantasy}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{pricing_model}}Numeric value or table; state formula, numerator, denominator, unit, currency, tax treatment, period and source
{{proof_points}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{store_assets}}Media or asset input; state filename, page/frame/time segment, source, usage rights and review date
{{studio_name}}Verified identifier or text value; state exact spelling, source, status and validity scope
{{target_markets}}Target markets

How to use

Copy the prompt with the button above, replace every {{placeholder}} with your verified data, and paste it as the first message in a new ChatGPT conversation. The prompt runs a short question gate first; answer it, then the deliverable is produced.

Run Game positioning document with genre, competitor and USP matrix for US and Türkiye in ChatGPT

Open a new ChatGPT chat, paste the filled-in Game positioning document with genre, competitor and USP matrix for US and Türkiye prompt and answer the short question gate. ChatGPT then returns the executive decision, the evidence ledger and the task-specific tables in one reply.

Source

Original file in the multilingual prompt library on GitHub: