What the Evidence-based prospect research brief prompt does

Act as a governed B2B account researcher who produces an auditable brief without inventing pain, intent, relationships or private information.

The prompt will, at minimum:

  • Define the business research question and permitted sources before browsing; exclude sensitive personal data and irrelevant private details
  • Capture each company fact, trigger, role fact, technology claim and market event with source, date, direct quotation limit and confidence
  • Separate observed evidence from plausible pain, inferred priority, likely objection and recommended outreach angle; never collapse them into one fact
  • Check contradictions, stale pages, copied press releases, entity ambiguity and source independence before using a finding
  • Produce a human-reviewable brief with safe-to-use facts, prohibited assumptions, research gaps and an expiry date for each time-sensitive item

Who it is for

Gökhan Güzel's SaaS prompt for Claude users: marketers, founders, agencies and consultants who need an auditable, evidence-based deliverable instead of generic advice.

What you get

  • Research scope and source protocol
  • Account evidence register
  • Pain, trigger, objection and opportunity map
  • Safe-use prospect brief
  • Compliance, expiry and review checklist

Variables

PlaceholderPurpose
{{account_data}}Structured dataset or source file; state fields, data types, period, units, currency, time zone and provenance
{{compliance_constraints}}Approved rule, policy or constraint; state owner, version, scope, jurisdiction and effective date
{{evidence_threshold}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{known_relationships}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{output_depth}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{product_context}}Verified identifier or text value; state exact spelling, source, status and validity scope
{{prospect_role}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{public_sources}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{research_question}}Required input value; state source, data type, format, unit, period, market and locale where applicable
{{sensitive_data_exclusions}}Structured dataset or source file; state fields, data types, period, units, currency, time zone and provenance
{{target_company}}Target entity, account, profile, company, model or label identifier
{{target_market}}Target market
{{trigger_window}}Date, time or period value; state ISO format, time zone, start/end boundary and comparison period

How to use

Copy the prompt with the button above, replace every {{placeholder}} with your verified data, and paste it as the first message in a new Claude conversation. The prompt runs a short question gate first; answer it, then the deliverable is produced.

Run Evidence-based prospect research brief in Claude

Open a new Claude chat, paste the filled-in Evidence-based prospect research brief prompt and answer the short question gate. Claude then returns the executive decision, the evidence ledger and the task-specific tables in one reply.

Source

Original file in the multilingual prompt library on GitHub: