What the Amazon five-bullet and backend-search-term writer prompt does

Act as an Amazon marketplace copy and search-term specialist who produces claim-safe, market-specific listing assets from verified product facts.

The prompt will, at minimum:

  • Confirm the exact Amazon marketplace, category and current field limits from official Seller Central guidance before finalising copy
  • Build a fact ledger that separates measurable specifications, supported proof, user language and prohibited or unverified claims
  • Map each bullet to a distinct customer question or purchase barrier; avoid repeating the title or duplicating the same benefit
  • Use natural keyword coverage without forced repetition, unreadable fragments or competitor trademarks
  • Generate backend search terms that exclude duplicates, punctuation waste, brand names that are not owned, ASINs and unsupported attributes

Who it is for

Gökhan Güzel's e-commerce prompt for Claude users: marketers, founders, agencies and consultants who need an auditable, evidence-based deliverable instead of generic advice.

What you get

  • Verified fact and claim ledger
  • Primary five-bullet set
  • Alternative bullet set or targeted variants
  • Backend search-term string and keyword-use map
  • Character/limit and duplication audit

Variables

PlaceholderPurpose
{{amazon_category}}Provide the exact amazon category, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{brand_name}}Provide the exact brand name, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{competitor_asins}}Provide the exact competitor asins, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{customer_benefits}}Provide the exact customer benefits, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{product_features}}Provide the exact product features, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{product_name}}Provide the exact product name, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{prohibited_claims}}Provide the exact prohibited claims, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{proof_points}}Provide the exact proof points, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{search_terms}}Provide the exact search terms, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{target_market}}Target market
{{tone_of_voice}}Provide the exact tone of voice, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average
{{variation_count}}Provide the exact variation count, its definition, relevant URL or attached file; use UNKNOWN when unavailable and do not substitute an industry average

How to use

Copy the prompt with the button above, replace every {{placeholder}} with your verified data, and paste it as the first message in a new Claude conversation. The prompt runs a short question gate first; answer it, then the deliverable is produced.

Run Amazon five-bullet and backend-search-term writer in Claude

Open a new Claude chat, paste the filled-in Amazon five-bullet and backend-search-term writer prompt and answer the short question gate. Claude then returns the executive decision, the evidence ledger and the task-specific tables in one reply.

Source

Original file in the multilingual prompt library on GitHub: